The range is the point.
Ten years of work splits into two tracks, and both inform how I think about every client.
Full-stack work
Web presence, marketing infrastructure, and growth strategy - built and rebuilt from the ground up.
Paid media & industry fluency
Led paid media campaigns at agency, across a wide range of industries and budgets.
That breadth means I understand how different industries think about customers, spend, and growth — which makes me a better strategist regardless of your vertical. I take on a small number of clients at a time. Engagements range from fractional marketing leadership to project-based work and revenue-share arrangements - whatever fits the actual need. Based in Carmel, IN. Working with brands across the US.
Meet Alaina (me!)
Alaina Ferree
Founder & Owner
I've spent 10+ years in performance marketing, B2B growth, and digital strategy, and I built my consultancy because too many good businesses are still running on a web presence designed for a world that no longer exists. I fix that.
I'm a born-and-raised Hoosier based in Carmel, Indiana, where I live with my husband and our cat, Arrow. When I'm not deep in a client project, I'm nerding out over Whoop data, bingeing stand-up comedy, or planning the next thing we're going to do to our house.